Tuesday, June 22, 2010

Swisscom uses Gandhi


Spreading goodness has never been so easy, the ad for Blackberry on Swisscom reads.

5 comments:

Anonymous said...

hmmm..montblanc had to pay a fine for using Gandhiji for a commercial purpose what about swisscome ? s anand

Girish Shahane said...

Swisscom, unlike Montblanc, doesn't have clients in India, so I guess they won't need to apologise or pay a fine. Besides, Montblanc used Gandhi as part of a product, which is going a step further.

seana said...

Well, though I don't understand the point of the advertising at all, you do have to wonder what Gandhi would have done with a Blackberry...

Vishal said...

seana,

I think it's about spreading goodness, not what Gandhi would have done with a Blackberry.

seana said...

Sorry to disagree with you Vishal, but I think it's all about the Blackberry and very little to do with Gandhi or goodness at all.

Though in a better world, it would be.